Why the North Cotswold's Is a Smart Place to Invest in a Holiday Let
- Hollie Lawrence
- Apr 24
- 3 min read

With golden-stone villages, postcard-perfect views, and a steady stream of tourists all year round, the North Cotswolds isn’t just a dream destination — it’s a seriously smart investment opportunity.
Whether you’re new to the short-let market or looking to expand your portfolio, here’s why the North Cotswolds stands out as one of the UK’s most reliable and rewarding regions for holiday let investment.
1. Year-Round Demand from Tourists and Staycationers
The North Cotswold's is consistently one of the top UK destinations for domestic travel. Its timeless charm, historic villages, and countryside walks make it attractive in all seasons — from spring garden tours to cosy winter getaways.
High occupancy isn’t just a summer thing here — it’s the norm.
2. Premium Nightly Rates
Properties in areas like Broadway, Stow-on-the-Wold, and Chipping Campden command strong nightly rates thanks to their desirability, charm, and proximity to top attractions. Boutique cottages and character homes perform especially well on platforms like Airbnb and Vrbo. With the right management and presentation, investors can achieve above-average returns with fewer bookings.
3. Short-Let Friendly Regulations
Compared to cities like London or Edinburgh, the Cotswold's currently have fewer restrictions on short-term rentals, making it easier for investors to get up and running without red tape.
Plus, many local councils are supportive of responsible tourism that brings economic benefits to the region.
4. Attractive to Lifestyle Investors
Many buyers choose to blend personal use with investment returns, enjoying their property part of the year while letting it out the rest. The North Cotswold's is an ideal location for this hybrid approach — close enough to London, Birmingham, and Oxford for weekend escapes, but far enough to feel like a true getaway.
5. Long-Term Capital Growth
Cotswold properties have proven to be resilient and appreciating assets, even during market downturns. With supply often constrained by planning restrictions and demand growing, long-term value is well-supported.
In short: You’re investing in both rental income and property appreciation.
6. Character Properties Are In Demand
Visitors to the Cotswold's are looking for authenticity, charm, and character. That means renovated barns, stone cottages, and listed homes tend to perform better than generic new builds. Investors with an eye for design or heritage homes can tap into a very loyal (and often high-spending) guest base.
7. A Robust Support Network
From experienced property managers (👋 like us!) to local cleaning companies, tradespeople, and concierge services, the North Cotswold's has a mature ecosystem ready to support holiday let owners. With the right team in place, you can run a high-performing let without being hands-on.
8. Opportunities to Stand Out
While the region is popular, many holiday lets lack professional presentation, modern tech, or personalised touches. Investors who offer well-designed, well-marketed stays — with great photos, seamless guest experiences, and responsive service — can quickly outperform the competition.
Thinking of Investing?
Whether you already own a property in the Cotswold's or are considering your first purchase, now is a great time to enter the market. With the right property, smart pricing, and quality management, you can enjoy a strong return on investment and a place to escape to yourself.
Need help finding, setting up, or managing your holiday let in the North Cotswold's? We offer premium, personalised support — from property setup to full-service management.
📩 Get in touch today to discuss your goals.
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